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(WTNH, Mar. 29, 2005 5:55 PM) _ If you don't tell the truth then you face the consequences.

Those are the words today from the state Attorney General to Blockbuster concerning its no late fees program.

• by News Channel 8's Ann Nyberg

Countless consumers across the country were caught up in what Attorney General Richard Blumenthal calls fiction.

Flat out Attorney General Blumenthal called the no late fee policy deceptive because he says there were still fees involved in the program.

Consumers either ended up paying for the movie if they were late or paid a so-called re-stocking fee.

Blumenthal says Blockbuster hid the fees.

In a video hand out from Blockbuster all its Senior Vice President would say is that the company will better spell things out for the consumer.

Karen Raskopf, senior V.P., blockbuster, says,"The states wanted us to make the "no late fees program" more clearer to our customers and we're happy to do that. we feel the more out customers understand "no late fees" the more they'll fell comfortable with it."

Blumenthal says,"What Blockbuster did was in face to disguise it's late fee by calling it a re-stocking fee. We are stopping that policy and promotions and we are forcing refunds to people who paid the re-stocking fee."

Blumenthal says his office has no idea how many people were duped. He says Blockbuster doesn't know either.

But here's the deal, you have until April 28th to get your money back.

You can pick up a form at Blockbuster or from the Attorney General's office.

The so-called No Late Fees program was started in December of 2004.

Blumenthal says so far there has been no court action but he says if there needs to be that won't be a problem.